Represents an aggregate of compensation data across all positions and specialisms within Global Top Management, delivering a roll-up view of compensation benchmarks for the function as a whole.

Global Top Management

C-level executive responsible for overall strategic direction, performance, P&L, shareholder value, and representing the organisation to the board and public. The highest-ranking executive in an organisation.

Chief Executive Officer

C-level executive responsible for the product vision, strategy, and development, as well as the overall technology strategy, engineering, and infrastructure of the organisation.

Chief Product & Technology Officer

Represents an aggregate of compensation data across all positions and specialisms within Legal, delivering a roll-up view of compensation benchmarks for the function as a whole.

Legal

Represents an aggregate of compensation data across all specialisms within Legal Counsel, delivering a roll-up view of compensation benchmarks for the function as a whole.

Legal Counsel

Represents an aggregate of compensation data across all positions and specialisms within Marketing, delivering a roll-up view of compensation benchmarks for the function as a whole.

Marketing

Oversees a wide range of marketing activities, including strategy, campaign execution, content creation, and analytics, supporting the overall marketing strategy.

Marketing Generalist

Represents an aggregate of compensation data across all specialisms within Brand Marketing, delivering a roll-up view of compensation benchmarks for the function as a whole.

Brand Marketing

Plans, organises, and executes events, such as conferences, trade shows, product launches, and webinars, to promote brands, engage audiences, and generate leads.

Events Management

Manages the processes, technology, and data that support marketing functions, optimising efficiency, measuring performance, and enabling marketing teams to execute campaigns effectively.

Marketing Operations

Represents an aggregate of compensation data across all specialisms within Social Media Marketing, delivering a roll-up view of compensation benchmarks for the function as a whole.

Social Media Marketing

Builds, grows, and manages online communities around a brand or product, fostering engagement, moderating discussions, and acting as the voice of the brand on social media.

Community Management

Implements data-driven marketing tactics and experiments across the customer lifecycle to acquire, activate, retain, and grow the user/customer base.

Growth Marketing

Represents an aggregate of compensation data across all specialisms within Growth, delivering a roll-up view of compensation benchmarks for the function as a whole.

Growth

Accelerates business growth by acquiring and retaining customers through a range of rigorous, data-driven experimentation and innovative strategies, often at the intersection of marketing, product, and engineering.

Generalist

Creates and distributes valuable, relevant content (e.g. blog posts, articles, videos, infographics) to attract and engage target audiences, supporting brand awareness and lead generation.

Content Marketing

Represents an aggregate of compensation data across all specialisms within Digital Marketing, delivering a roll-up view of compensation benchmarks for the function as a whole.

Digital Marketing

Manages and utilises CRM systems and strategies to nurture customer relationships, personalise communications, and drive customer loyalty and retention through digital channels.

CRM (Customer Relationship Management)

Focuses on digital marketing campaigns where advertisers pay only when a specific action (e.g. click, conversion, lead) occurs, optimising for return on investment (ROI) and measurable results.

Performance Marketing

Plans and executes marketing campaigns across a broad range of digital channels, including web, SEO/SEM, email, social media, and display advertising, to drive traffic, engagement, and conversions.

Improves the visibility and ranking of websites in search engine results (SEO) and mobile applications in app store search results (ASO) to increase organic traffic and downloads.

SEO & ASO

Defines the positioning, messaging, and go-to-market strategy for products, acting as the liaison between product, marketing, and sales teams to drive product adoption and success.

Product Marketing

Represents an aggregate of compensation data across all positions and specialisms within People, delivering a roll-up view of compensation benchmarks for the function as a whole.

People

Manages a wide range of HR responsibilities, including recruitment, employee relations, benefits administration, and HR policy implementation, supporting the employee lifecycle.

People Generalist

Represents an aggregate of compensation data across all specialisms within Talent Acquisition, delivering a roll-up view of compensation benchmarks for the function as a whole.

Talent Acquisition

Acts as a strategic advisor to managers and business leaders, aligning HR initiatives with organisational goals, supporting workforce planning, and driving employee engagement.

HR Business Partner

Manages employee relations issues, conflict resolution, and disciplinary processes, while also developing initiatives to enhance employee morale, satisfaction, and engagement.

Employee Relations & Engagement

Represents an aggregate of compensation data across all specialisms within People Operations, delivering a roll-up view of compensation benchmarks for the function as a whole.

People Operations

Designs, delivers, and manages training programmes and development initiatives to enhance employee skills, knowledge, and performance, supporting career growth and organisational objectives.

Learning & Development

Manages various operational aspects of HR, including HRIS management, payroll liaison, benefits administration, onboarding processes, and ensuring compliance and effective employee data management.

Represents an aggregate of compensation data across all positions and specialisms within Product, delivering a roll-up view of compensation benchmarks for the function as a whole.

Product

Investigates user behaviours, needs, motivations, and pain points through methods like interviews, surveys, usability testing, and data analysis, providing insights to inform product design and development.

User Research

Represents an aggregate of compensation data across all specialisms within Product Management, delivering a roll-up view of compensation benchmarks for the function as a whole.

Product Management

Defines the overall product vision, strategy, and roadmap, prioritises features, and works with cross-functional teams (engineering, design, data science, marketing) to build and launch successful products that meet user needs and business goals.

Drives the roadmap for technology-intensive products or platform components, ensuring feasibility and scalability while bridging technical strategy with business objectives to maximise product value.

Technical

Represents an aggregate of compensation data across all specialisms within Product Design, delivering a roll-up view of compensation benchmarks for the function as a whole.

Product Design

Designs user interfaces and optimises user experiences for digital products (software, apps, websites), ensuring usability, accessibility, and engaging interactions.

UI / UX Design

Owns the end-to-end design process, strategically balancing user needs, business goals, and technical feasibility to deliver intuitive, aesthetically pleasing, and effective products by defining functionality and ensuring visual execution across the entire user experience.

Represents an aggregate of compensation data across all positions and specialisms within Strategy & Corporate Development, delivering a roll-up view of compensation benchmarks for the function as a whole.

Strategy & Corporate Development

Serves as a strategic advisor and operational partner to a senior executive (often CEO), facilitating communication, managing key projects, and driving strategic priorities on behalf of the executive.

Chief of Staff

Represents an aggregate of compensation data across all specialisms within Strategy, delivering a roll-up view of compensation benchmarks for the function as a whole.

Strategy

Develops and implements business strategies to drive growth, efficiency, and competitive advantage across the organisation.

Represents an aggregate of compensation data across all positions and specialisms within Corporate Services, delivering a roll-up view of compensation benchmarks for the function as a whole.

Corporate Services

Represents an aggregate of compensation data across all specialisms within Administrative Services, delivering a roll-up view of compensation benchmarks for the function as a whole.

Administrative Services

Performs secretarial work and day-to-day administrative support
such as diary co-ordination and travel arrangements.

Team / Personal Assistance

Represents an aggregate of compensation data across all positions and specialisms within IT & Security, delivering a roll-up view of compensation benchmarks for the function as a whole.

IT & Security

Represents an aggregate of compensation data across all specialisms within IT Systems & Infrastructure, delivering a roll-up view of compensation benchmarks for the function as a whole.

IT Systems & Infrastructure

Manages and maintains the organisation's overall IT infrastructure, including servers, networks, storage, and operating systems, ensuring availability, performance, and security.

Identifies, analyses, monitors and minimises areas of risk that relate to
information technology (IT).

Cyber Security & Risk Management

Responsible for selecting, setting up and operating an organisation's
network, computer systems and/or software-based business tools.

Network / Systems / Business Tools

Designs and oversees the implementation of IT infrastructure, systems, and solutions, defining standards, blueprints, and roadmaps to ensure alignment with business goals, scalability, and security.

IT Architecture

Provides first-line technical assistance and troubleshooting for IT users, resolving hardware, software, and network issues, triaging and escalating problems as needed.

IT Support / Helpdesk

Represents an aggregate of compensation data across all positions and specialisms within Compliance & Control, delivering a roll-up view of compensation benchmarks for the function as a whole.

Compliance & Control

Represents an aggregate of compensation data across all specialisms within Compliance, delivering a roll-up view of compensation benchmarks for the function as a whole.

Compliance

Represents an aggregate of compensation data across all specialisms within Quality, delivering a roll-up view of compensation benchmarks for the function as a whole.

Quality

Represents an aggregate of compensation data across all positions and specialisms within Customer Support & Operations, delivering a roll-up view of compensation benchmarks for the function as a whole.

Customer Support & Operations

Designs and implements strategies to enhance every aspect of the customer journey, focusing on satisfaction, loyalty, and advocacy. Analyses feedback and drives continuous improvement across touchpoints.

Customer Experience

Provides broad frontline assistance to customers, resolving enquiries, troubleshooting issues, and ensuring a positive experience across products or services.

Represents an aggregate of compensation data across all specialisms within Customer Support, delivering a roll-up view of compensation benchmarks for the function as a whole.

Customer Support

Oversees various operational aspects of the customer support function, including workforce management, process optimisation, technology platforms, and performance metrics to ensure efficient and effective support delivery.

Represents an aggregate of compensation data across all specialisms within Customer Support Operations, delivering a roll-up view of compensation benchmarks for the function as a whole.

Customer Support Operations

Represents an aggregate of compensation data across all positions and specialisms within Media & Content, delivering a roll-up view of compensation benchmarks for the function as a whole.

Media & Content

Writes clear, engaging, and targeted content for various platforms, including websites, blogs, marketing materials, and social media.

Content Writing

Represents an aggregate of compensation data across all specialisms within Content Production, delivering a roll-up view of compensation benchmarks for the function as a whole.

Content Production

Represents an aggregate of compensation data across all positions and specialisms within Creative, delivering a roll-up view of compensation benchmarks for the function as a whole.

Creative

Represents an aggregate of compensation data across all specialisms within Photography & Videography, delivering a roll-up view of compensation benchmarks for the function as a whole.

Photography & Videography

Designs visual content for print, digital, branding, and advertising. Translates concepts into compelling designs ensuring aesthetic appeal and clear communication.

Graphic Design

Represents an aggregate of compensation data across all specialisms within Visual Art, delivering a roll-up view of compensation benchmarks for the function as a whole.

Visual Art

Represents an aggregate of compensation data across all positions and specialisms within General & Business Operations, delivering a roll-up view of compensation benchmarks for the function as a whole.

General & Business Operations

Represents an aggregate of compensation data across all specialisms within Operations, delivering a roll-up view of compensation benchmarks for the function as a whole.

Operations

Represents an aggregate of compensation data across all positions and specialisms within Supply Chain & Logistics, delivering a roll-up view of compensation benchmarks for the function as a whole.

Supply Chain & Logistics

Manages the overall acquisition of goods, services, and raw materials needed by the organisation, negotiating with suppliers, managing contracts, and optimising procurement processes.

Represents an aggregate of compensation data across all specialisms within Procurement / Purchasing, delivering a roll-up view of compensation benchmarks for the function as a whole.

Procurement / Purchasing

Represents an aggregate of compensation data across all specialisms within Warehousing & Distribution Centre, delivering a roll-up view of compensation benchmarks for the function as a whole.

Warehousing & Distribution Centre

Represents an aggregate of compensation data across all positions and specialisms within Project / Programme Management, delivering a roll-up view of compensation benchmarks for the function as a whole.

Project / Programme Management

Represents an aggregate of compensation data across all specialisms within Project Management, delivering a roll-up view of compensation benchmarks for the function as a whole.

Project Management

Plans, executes, and closes a range of individual projects, managing scope, budget, timeline, resources, and risks to achieve specific project goals and deliverables.

Manages technology-focused projects, coordinating IT, software development, or engineering teams to deliver complex solutions, effectively bridging the communication gap between technical teams and business stakeholders.

Represents an aggregate of compensation data across all specialisms within Programme Management, delivering a roll-up view of compensation benchmarks for the function as a whole.

Programme Management

Facilitates Agile development processes (specifically Scrum), coaching the team, removing impediments, and ensuring adherence to Scrum principles and practices to optimise productivity and delivery.

Scrum Master

Represents an aggregate of compensation data across all positions and specialisms within Communications & Corporate Affairs, delivering a roll-up view of compensation benchmarks for the function as a whole.

Communications & Corporate Affairs

Manages the organisation's public image and reputation through media relations, press releases, public statements, and crisis communication, focusing on external perception.

Public Relations

Represents an aggregate of compensation data across all specialisms within Communications, delivering a roll-up view of compensation benchmarks for the function as a whole.

Communications

Develops and executes a range of internal and external communication strategies to shape and protect the organisation's reputation, manage messaging, and engage stakeholders.

Represents an aggregate of compensation data across all positions and specialisms within Sales & Relationship Management, delivering a roll-up view of compensation benchmarks for the function as a whole.

Sales & Relationship Management

Represents an aggregate of compensation data across all specialisms within Account Management / Customer Success, delivering a roll-up view of compensation benchmarks for the function as a whole.

Account Management / Customer Success

Works with a portfolio of general customers with the goal of
increasing revenues, customer retention and satisfaction.

Works with a portfolio of enterprise customers with the goal of
increasing revenues, customer retention and satisfaction. Typically
long and complex sales cycle.

Enterprise

Represents an aggregate of compensation data across all specialisms within Advertising Sales, delivering a roll-up view of compensation benchmarks for the function as a whole.

Advertising Sales

Represents an aggregate of compensation data across all specialisms within Direct Sales (Quota), delivering a roll-up view of compensation benchmarks for the function as a whole.

Direct Sales (Quota)

Sells products or services directly to various types of customers to achieve individual sales targets (quotas).

Sells products or services directly to large, complex enterprise organisations to achieve individual sales targets (quotas).

Represents an aggregate of compensation data across all specialisms within Sales Development, delivering a roll-up view of compensation benchmarks for the function as a whole.

Sales Development (SDR)

Represents an aggregate of compensation data across all specialisms within Solutions Engineering, delivering a roll-up view of compensation benchmarks for the function as a whole.

Sales / Solutions Engineering

Identifies, develops, and manages strategic partnerships with other organisations to create new business opportunities, expand market reach, or enhance product offerings.

Commercial Partnerships

Represents an aggregate of compensation data across all specialisms within Revenue Operations & Support, delivering a roll-up view of compensation benchmarks for the function as a whole.

Revenue Operations & Support

Equips sales teams with the content, training, tools, and resources needed to sell more effectively and efficiently.

Sales Enablement

Represents an aggregate of compensation data across all positions and specialisms within Engineering (High-tech), delivering a roll-up view of compensation benchmarks for the function as a whole.

Engineering (High-tech)

Represents an aggregate of compensation data across all specialisms within Software Engineering, delivering a roll-up view of compensation benchmarks for the function as a whole.

Software Engineering

Develops, deploys, and manages cloud-native applications and services, leveraging major cloud computing platforms and their specialised architectures.

Cloud

Designs, develops, tests, and maintains software applications and systems using various programming languages and methodologies.

Develops the server-side logic, databases, APIs, and other components that power the application but are not directly visible to the user.

Back-end

Develops client-side components to build the user interface (UI) and user experience (UX) of web applications.

Front-end

Works across front-end and back-end development, contributing to the client-side and server-side components of an application and ensuring they operate cohesively as a complete system.

Full-stack

Designs, builds, and tests secure software systems, identifying and mitigating vulnerabilities, implementing security best practices throughout the development lifecycle, and ensuring the product is compliant with all relevant industry and regulatory security standards.

Security

Develops mobile applications using cross-platform frameworks and platform-specific tools, delivering a consistent user experience and managing the end-to-end app store release process where relevant.

Mobile

Implements and manages practices, tools, and automation across software development, infrastructure, and IT operations to shorten the systems development life cycle, ensuring faster, more reliable continuous delivery and scaling of high-quality applications.

Represents an aggregate of compensation data across all specialisms within DevOps (Development Operations), delivering a roll-up view of compensation benchmarks for the function as a whole.

DevOps (Development Operations)

Designs, develops, and executes tests (manual or automated) to ensure the quality of software or hardware products, identifying defects and verifying functionality.

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